Blue Forest Brochure
We’re delighted to have been an integral part of the Blue Forest brand evolution over the past 12 months. This has included adjustments to the Blue Forest website and the development of a new 60 page oversized A4 coffee-table brochure. Developing original, bespoke graphics for such a premium product is a love of ours here at Gulp and one we are very happy to devote time to.
The tree houses themselves are by their very nature an organic product and so our approach for this has been a natural one with a focus on a tactile user experience, ensuring the design and execution of the brochure reflects the product. The typeface chosen for the body copy is one that takes characteristics from letterpress methods with slightly imperfect edges to fit perfectly with the natural world.
Graphics are set on an off-white, thick, uncoated paper to provide a natural unbleached look and feel. Flashes of the contemporary world are glimpsed as the reader moves through the digital (PDF) version of the brochure with links to project videos throughout.
We have used Gulp for a number of years and have been delighted with the quality and creativity of all the work they have done for us. Clients regularly comment on the design of our brochure & website, which we believe sets us above the competition.
Blue Forest (UK) Ltd